[{"@context":"https:\/\/schema.org\/","@type":"Article","@id":"https:\/\/www.decus.sk\/online-marketing-pre-zacinajucich-podnikatelov-a-kurzy-zdarma\/#Article","mainEntityOfPage":"https:\/\/www.decus.sk\/online-marketing-pre-zacinajucich-podnikatelov-a-kurzy-zdarma\/","headline":"Online marketing pre za\u010d\u00ednaj\u00facich podnikate\u013eov a kurzy zdarma","name":"Online marketing pre za\u010d\u00ednaj\u00facich podnikate\u013eov a kurzy zdarma","description":"S\u00fa\u010das\u0165ou podnikania je viacero aspektov a \u010dinnost\u00ed a jednou z nich je marketing, ktor\u00fd pon\u00faka mnoho mo\u017enost\u00ed ako sa zvidite\u013eni\u0165 a prinies\u0165 \u017eelan\u00e9 v\u00fdsledky. Popravde, ak za\u010d\u00edna\u0161 obzvl\u00e1\u0161\u0165 podnika\u0165 online,…","datePublished":"2017-07-21","dateModified":"2017-07-21","author":{"@type":"Person","@id":"https:\/\/www.decus.sk\/author\/#Person","name":"","url":"https:\/\/www.decus.sk\/author\/","identifier":1,"image":{"@type":"ImageObject","@id":"https:\/\/secure.gravatar.com\/avatar\/188853cc08cfc4af3f5ef42e51d7aa754653be0300e41daf30a10471d44d4592?s=96&d=mm&r=g","url":"https:\/\/secure.gravatar.com\/avatar\/188853cc08cfc4af3f5ef42e51d7aa754653be0300e41daf30a10471d44d4592?s=96&d=mm&r=g","height":96,"width":96}},"publisher":{"@type":"Organization","name":"decus.sk","logo":{"@type":"ImageObject","@id":"\/logo.png","url":"\/logo.png","width":600,"height":60}},"image":{"@type":"ImageObject","@id":"https:\/\/www.decus.sk\/wp-content\/uploads\/img_a282843_w2016_t1506691642.jpg","url":"https:\/\/www.decus.sk\/wp-content\/uploads\/img_a282843_w2016_t1506691642.jpg","height":0,"width":0},"url":"https:\/\/www.decus.sk\/online-marketing-pre-zacinajucich-podnikatelov-a-kurzy-zdarma\/","about":["Podnikanie"],"wordCount":456,"articleBody":"        S\u00fa\u010das\u0165ou podnikania je viacero aspektov a \u010dinnost\u00ed a jednou z nich je marketing, ktor\u00fd pon\u00faka mnoho mo\u017enost\u00ed ako sa zvidite\u013eni\u0165 a prinies\u0165 \u017eelan\u00e9 v\u00fdsledky. Popravde, ak za\u010d\u00edna\u0161 obzvl\u00e1\u0161\u0165 podnika\u0165 online, tak bez neho to nep\u00f4jde alebo p\u00f4jde ve\u013emi \u0165a\u017eko. Jeho v\u00fdhodou je, \u017ee niektor\u00e9 jeho n\u00e1stroje nemusia by\u0165 finan\u010dne n\u00e1ro\u010dn\u00e9 za niektor\u00fdch okolnost\u00ed a tie n\u00e1stroje spomenieme nesk\u00f4r. Dajme to, \u017ee si za\u010d\u00ednaj\u00faci podnikate\u013e s obmedzen\u00fdmi finan\u010dn\u00fdmi prostriedkami a chce\u0161 si zabezpe\u010di\u0165 kvalitn\u00fd online marketing (v r\u00e1mci mo\u017enost\u00ed). M\u00f4\u017ee\u0161 za\u010da\u0165 s agent\u00farami, ktor\u00e9 sa \u0161pecializuj\u00fa na t\u00fato oblas\u0165 a je ich mnoho, \u010do sa nemus\u00edme \u010dudova\u0165, ke\u010f\u017ee t\u00e1to oblas\u0165 marketingu bude \u010doraz viac vyu\u017e\u00edvanej\u0161ia, nako\u013eko sa viac a viac \u013eud\u00ed bude premiest\u0148ova\u0165 na online predaj. Nev\u00fdhodou pre teba ako za\u010d\u00ednaj\u00faceho podnikate\u013e bude to, \u017ee tieto agent\u00fary nie s\u00fa zadarmo, a teda stoja nie mal\u00e9 peniaze.  Nato, aby si si spravil kvalitn\u00fd finan\u010dn\u00fd \u2013 podnikate\u013esk\u00fd pl\u00e1n, tak pom\u00f4c\u0165 ti m\u00f4\u017ee online vzdel\u00e1vanie, resp. s kurzy, ktor\u00e9 s\u00fa bezplatn\u00e9 a ve\u013emi s\u00fa n\u00e1pomocn\u00e9; m\u00f4\u017eeme hovori\u0165 o kurzoch od Google na online marketing, konkr\u00e9tne ide o kurzy: Digit\u00e1lna gar\u00e1\u017e \u2013 z\u00e1klady online marketingu, Google analytics ( ide o anal\u00fdzu webu, n\u00e1v\u0161tevnos\u0165 a pod.) a Google adwords ( samotn\u00e1 reklama). Na uveden\u00fdch kurzoch sa nach\u00e1dzaj\u00fa testy a certifik\u00e1t. V angli\u010dtine s\u00fa zadarmo dostupn\u00e9 kurzy na Coursora alebo na Hubspotacademy.  In\u00e9 online-s\u00fa\u010dasti marketingu m\u00f4\u017ee\u0161 sk\u00fa\u0161a\u0165 aj s\u00e1m, ako napr\u00edklad m\u00f4\u017eeme uvies\u0165 soci\u00e1lne siete; zdie\u013ean\u00edm statusov, respekt\u00edve fotografi\u00ed alebo vide\u00ed o produkte. Ak by sme chceli hovori\u0165 o najnav\u0161tevovanej\u0161\u00edch soci\u00e1lnych sie\u0165ach na Slovensku, tak hovor\u00edme o Facebooku a Instagrame. Content alebo obsahov\u00fd marketing, ide o p\u00edsanie \u010dl\u00e1nkov. Nau\u010di\u0165 sa p\u00edsa\u0165 \u010dl\u00e1nky nie je tak n\u00e1ro\u010dn\u00e9 ako sa m\u00f4\u017ee zda\u0165, n\u00e1sledne tak\u00fdto \u010dl\u00e1nok m\u00f4\u017ee\u0161 op\u00e4\u0165 zdie\u013ea\u0165 na soci\u00e1lnej sieti. Osobn\u00fd blog m\u00f4\u017eeme taktie\u017e zaradi\u0165 do tejto oblasti. E-mail marketing. Z n\u00e1zvu asi vieme, \u017ee p\u00f4jde o odosielanie mailov. Tak\u00e9to maily nem\u00f4\u017eu by otravn\u00e9 a ve\u013emi podstatn\u00e1 je aj frekvencia poslan\u00fdch mailov. Samozrejme, daj\u00fa sa nastavi\u0165 ako samo-odosielacie. Medzi ostatn\u00e9 d\u00f4le\u017eit\u00e9 faktory m\u00f4\u017eeme zaradi\u0165: n\u00e1zov firmy, n\u00e1sledne jeho zobrazenie pri vyh\u013ead\u00e1van\u00ed, teda na vyh\u013ead\u00e1va\u010di.Rozmiestnenie kateg\u00f3ri\u00ed na webe a pod. V spolupr\u00e1ci s https:\/\/eurovat.info\/sk\/.                                                                                                                                                                                                                                                                                                                                                                                          3.5\/5 - (10 votes)        "},{"@context":"https:\/\/schema.org\/","@type":"BreadcrumbList","itemListElement":[{"@type":"ListItem","position":1,"name":"Online marketing pre za\u010d\u00ednaj\u00facich podnikate\u013eov a kurzy zdarma","item":"https:\/\/www.decus.sk\/online-marketing-pre-zacinajucich-podnikatelov-a-kurzy-zdarma\/#breadcrumbitem"}]}]